WARNING: HUMBLE BRAG(S) AHEAD.
Admittedly, we often get a little over-absorbed with the everyday grind — our day-to-day shooting and editing responsibilities, pre-production planning meetings and post-production polishing on projects — to stop and smell the roses. Last week we had one of those moments where the three of us were rushing, monopods in hand, camera gear loaded onto our backs and shoulders (for the visual on this one, imagine it as a swaggered, slow-motion strut) to a shoot with a million different things on our mind. But somewhere along the way we stopped and glanced at each other, looked up at the massive NRG Stadium above us and realized, “Holy s%$*. We’re filming at the Super Bowl today.” (Did we mention we’d be humble bragging here?)
It was one of the cooler moments we’ve had and a fitting culmination to the long and stressful week of 12-hour shoot days for multiple clients. We brought on some outside help — thanks Brandon and Brian – to help us tackle some big projects over the course of the week. We worked with the NY Jets’ Brandon Marshall to create social content for DirecTV’s AUDIENCE Sports channel like we did in 2016. And this year we also worked for OnLocation Experiences which provides really cool VIP packages for fans attending the Pro Bowl and Super Bowl (as well as other NFL events throughout the year), highlighting the fan experience. We were all over Houston in the days leading up to the Super Bowl: filming at the NFL Fan Experience, following Brandon Marshall through Radio Row and to the EA Sports and Super Saturday Night Parties, as well as shooting footage all over downtown and at the many tailgate parties leading up to Sunday night.
Which leads us to the big game. We were fortunate enough to have All-Access passes for game day so that we could wander around the stadium and show what it was like to be a fan at Super Bowl LI with OnLocation’s VIP experience. And did we watch the historic ending of the game? You bet, we even snuck into the media photo pit on the edge of the field just to watch the overtime finish up close. Steve drew the long straw to get to go on-field after the game and film New England fans dancing in the confetti raining down from the stadium and — well we’ll just let you check out the footage for yourself, it speaks for itself. Even for those of us slightly nauseated by the thought of the Patriots winning yet another Super Bowl, it was an experience you don’t get every week. Here’s a glimpse of our awesome, stressful — and totally worth it — Super Bowl LI experience.
